Check out the video to know what you might be missing on your social media marketing efforts!
Social media disasters that can be avoided – and those that cannot
The year 2012 has seen a handful of social media mishaps. Some of them are just unfortunate wrong-time-wrong place disasters while there are a few others that could have been avoided but for carelessness and indifference. In this article, let’s check out a few of those disasters and see what we can take away from them.
Plain unfortunate
McDonalds used a couple of trends on twitter #mcdstories and #meetthefarmers to promote the brand. But unfortunately the #mcdstories trend went wrong when customers used it to recount their bad experiences at McDonalds. This apparently was never anticipated by the promoters.
This could happen to anyone; it’s plain unfortunate.
Learning time management from the Masterchefs!
Have you watched the MasterChef series? It’s a popular reality show on Star World and many people’s favorite, mine too. Contestants are required to not only make tasty food, but they are required to make tasty food quickly.
There is a time limit for every challenge – even if the food is tasty, they might be out of the game if they do not complete the challenge on time. A chef would be out of business if he does not prepare food for customers on time, right? People don’t like to be kept waiting when they are hungry.
Not just in the restaurant business, time management is important for any task you deliver.
What’s wrong in this seemingly good webpage?
Well the answer is
1) There are 2 headlines that clash with each other and so no singular focus
2) The headline has too many conjunctions. It is hard to understand.
How to correct it?
1) Remove the headline section “what is kick off labs?” (It is there in every page and is totally unnecessary)
2) Change the second headline as given below
Before:
Design and manage your own landing pages
Your style, branding and website domain, on our hosting and without IT
After
Design landing pages for your website
No IT expertise needed
The 1 thing every successful marketing campaign has in common!
Check out this video to learn about the AIDA marketing model. This principle is applied in our telemarketing efforts as well. To know more about our Telemarketing wing, visit our website
Can you get paid for having some fun?
Work, for most people these days, is synonymous with stress. Sadly not many people love what they do.
But imagine doing something you really like and getting paid for it. Of course something legal 
You wake up every morning looking forward to going to work, instead of dreading it. You don’t check your watch every five minutes waiting for your time out; rather you lose track of the time as you work. You get paid for enjoying what you do. Sounds good, doesn’t it?
Well, that’s what mystery shoppers do. They shop. Anyone enjoys shopping. They do too, and get paid for it.
What Telemarketing has in Common with Theatre!
Check out the video to know how we at Telestar approach Telemarketing. For more about Telestar, visit our website
How to choose the right colour for your brand using Colour Psychology
We at Integra use Colour Psychology for designing our websites. Check out our latest website to see how we implemented this.
Considering Telemarketing for qualified appointments? Here is a must-read!
At first glance appointment-setting telemarketing may look simple. But there is more that meets the eye with it. Sure, you know your business better than anyone else and calling a list of prospects to get appointments does not seem too difficult. In fact it is easy, but only when the number of prospects is about 50, given that telemarketing is not your only job of the day.
So this brings us to the question
What happens when there are bigger numbers to manage?
Here is when the downward spiral begins. As the numbers get bigger, you begin to lose clarity on some very crucial things.
